Case Studies
Designing the Experience of AI-Native Cyber Security Platform
I led the UX evolution of Resonance, spiderSilk’s exposure management platform from its early days as a single-feature ASM tool to a mature, AI-powered security suite. My work spanned user research, core feature design, and system-wide UX improvements, culminating in a strategic product transformation that positioned the platform for acquisition by CPX and G42.
Increase in Adoption
200%
Revenue Growth
5x’d
Designing the Experience of AI-Native Cyber Security Platform
I led the UX evolution of Resonance, spiderSilk’s exposure management platform from its early days as a single-feature ASM tool to a mature, AI-powered security suite. My work spanned user research, core feature design, and system-wide UX improvements, culminating in a strategic product transformation that positioned the platform for acquisition by CPX and G42.
Increase in Adoption
200%
Revenue Growth
5x’d
Designing the Experience of AI-Native Cyber Security Platform
I led the UX evolution of Resonance, spiderSilk’s exposure management platform from its early days as a single-feature ASM tool to a mature, AI-powered security suite. My work spanned user research, core feature design, and system-wide UX improvements, culminating in a strategic product transformation that positioned the platform for acquisition by CPX and G42.
Increase in Adoption
200%
Revenue Growth
5x’d
Reel Cinemas:
Ticket Booking Redesign
Redesigned the entire online ticket booking journey for a leading cinema chain enhancing conversion and delight.
Reel Cinema witnessed direct growth of 11% in online ticket booking 2 months post launch.
Outcome:
Growth
11%
User Retention
70%
Revamping an E-Commerce Website
Redesigned an existing e-commerce website to improve the user experience and increase sales, including a streamlined checkout process and improved navigation.
Increase in Adoption
200%
Revenue Growth
5x’d
Reel Cinemas:
Ticket Booking Redesign
Redesigned the entire online ticket booking journey for a leading cinema chain enhancing conversion and delight.
Reel Cinema witnessed direct growth of 11% in online ticket booking 2 months post launch.
Outcome:
Growth
11%
User Retention
70%
AlUla: The Living Museum
Crafted an immersive web experience for AlUla, blending storytelling and interactive design with culture and Tourism.
Outcome:
Just after the launch, it was one of the most talked about websites in the region followed by a media coverage including 'The Campaign Middle East'
Conversion Rate
12%
Revenue Growth
4.8*
Developing a Mobile Health Tracking App
The client, a well-established e-commerce platform, sought to improve their website's navigation to enhance user experience and increase conversion rates.
Increase in Adoption
150%
Revenue Growth
5x’d
AlUla: The Living Museum
Crafted an immersive web experience for AlUla, blending storytelling and interactive design with culture and Tourism.
Outcome:
Just after the launch, it was one of the most talked about websites in the region followed by a media coverage including 'The Campaign Middle East'
Conversion Rate
12%
Revenue Growth
4.8*
Humanz: AI-powered writing tool that helps you focus on your story while it takes care of the rest.
Designed a user-friendly platform with intuitive workflows, a clean interface, and a scalable design system. Created interactive prototypes, conducted user research, and developed an engaging landing page to meet diverse user needs and drive conversions.
Conversion Rate
12%
Revenue Growth
4.8*
Optimizing a Corporate Intranet
A leading bank wanted to revamp their mobile app to provide a more user-friendly and secure experience
Increase in Adoption
200%
Revenue Growth
5x’d
Humanz: AI-powered writing tool that helps you focus on your story while it takes care of the rest.
Designed a user-friendly platform with intuitive workflows, a clean interface, and a scalable design system. Created interactive prototypes, conducted user research, and developed an engaging landing page to meet diverse user needs and drive conversions.
Conversion Rate
12%
Revenue Growth
4.8*
Sr. Product Designer and expert in
User Research
User Research
User Research
User Research
User Research
with over
15 years
15 years
15 years
15 years
15 years
of industry exeperience.
Expertise extends to
Framer Development
Framer Development
Framer Development
Framer Development
Framer Development
enabling me to create
both aesthetically
pleasing and easily implementable.
Currently working as
Principal Product Designer
Principal Product Designer
Principal Product Designer
Principal Product Designer
Principal Product Designer
at spiderSilk
Sr. Product Designer and expert in
User Research
User Research
User Research
User Research
User Research
with over
15 years
15 years
15 years
15 years
15 years
of industry exeperience.
Expertise extends to
Framer Development
Framer Development
Framer Development
Framer Development
Framer Development
enabling me to create
both aesthetically
pleasing and easily implementable.
Currently working as
Principal Product Designer
Principal Product Designer
Principal Product Designer
Principal Product Designer
Principal Product Designer
at spiderSilk
Sr. Product Designer and expert in
User Research
User Research
User Research
User Research
User Research
with over
15 years
15 years
15 years
15 years
15 years
of industry exeperience.
Expertise extends to
Framer Development
Framer Development
Framer Development
Framer Development
Framer Development
enabling me to create
both aesthetically
pleasing and easily implementable.
Currently working as
Principal Product Designer
Principal Product Designer
Principal Product Designer
Principal Product Designer
Principal Product Designer
at spiderSilk
"He consistently exceeds our expectations"
"I recommend Goran whole-heartedly"
"Loved to work with Goran!"
"He consistently exceeds our expectations"
"I recommend Goran whole-heartedly"
"Loved to work with Goran!"
"He consistently exceeds our expectations"
"I recommend Goran whole-heartedly"
"Loved to work with Goran!"